Meet Your New

    Secret Weapon



  • From the desk of

    Meredith Powell

    Midnight Marauder. Tech Geek. 4x Founder.

    Public Speaker. Aural Fixation. Tea, Chocolate & AI ftw.

    Meredith spent the first 12 years of her career in the fast-paced fashion industry travelling the globe unearthing emerging consumer products and platforms, creating B2B go to market strategies & executing on multi-million dollar launches into new markets.


    Born out of her apartment, Meredith's brand & business sister agencies grew to serve retailers such as Amazon, Nordstrom,

    Urban Outfitters, Isetan and H&M across six NA offices as well as to be featured by the likes of Vice, Glamour, Elle, and The NY Times.


    In 2012, Meredith was tapped by the past Publisher of Vogue to launch Shopthefloor.com, the world's largest B2B wholesale apparel marketplace (acquired by UBM).


    Today, Meredith stays busy as a national award-winning speaker, board member, and venture partner with Voyager Capital, as well as founder of a Next Gen startup incubator and youth fellowship. Over 50 companies graduated the incubator's flagship program to date, raising over $20m in early stage funding.

  • Stuff We Dig

    We're curious by nature. Maybe you are, too?

    Here are some of our favorite things.


    We're obsessed with all things Gimlet Media.

    Startup, Mogul, Reply All, The Pitch, The Nod, and Mystery Show (Starlee = revelation) top the list. Startup Season 1 of Startup, in particular, is impeccable. Brilliant, funny, dead-on.



    On Being, 33 Voices, Note to Self, WTF w Marc Maron, a16z, Stop Podcasting Yourself, The Tim Ferriss Show, This American Life, Comedy Bang-Bang, Invisibilia, Dear Sugars, Radiolab, & You Made it Weird w Pete Holmes.


    We nerd out at second hand bookstores.

    Recent paper you'll find on the bedside table?

    Do Not Say We Have Nothing

    Daring Greatly

    American Gods

    Lincoln in the Bardo

    Everything is Perfect When You're a Liar

    Y: The Last Man

    Start With Why

    Nights at the Circus

    Bloomberg Businessweek - hands-down the best weekly biz mag read around


    Generally speaking... screen time is overrated. But some things are just so worth it.

    TED talks by Dr. Brene Brown & Sir Ken Robinson

    Muscle Shoals 

    House of Cards

    The Conversation w Amanda de Cadenet

    Anthony Bourdain: Parts Unknown 

    All things Vice

    Silicon Valley


    Planet Earth



    Jack Garratt + here + with James Bay

    Michael Kiwanuka

    Rachmaninoff, Piano Concerto no.2 op.18

    Tame Impala

    Everything Lauryn Hill, Common, Angie Stone, Jill Scott & Alicia Keys


    Get your Ramble On

    Leon Bridges & Andra Day

    Gary Clark Jr.

    James Blake

    James Vincent McMorrow

    Tribe Called Quest. RIP Phife.